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Marketing MSc

Lancaster University

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Lancaster University

Course options

2 options available

  • Qualification

    MSc - Master of Science

  • Location

    Lancaster University – Main Campus

  • Study mode

    Full time

  • Start date

    OCT

  • Duration

    1 Year

Course summary

Marketing today is dynamic, creative, and data-driven.To succeed, you need more than intuition. At the UK’s oldest marketing department, you can develop deep expertise in marketing communications, preparing you for leadership in an evolving global marketplace.Our MSc Marketing is designed for ambitious graduates from any discipline. By the end of the programme, you will be equipped to lead marketing initiatives with creativity, insight, and strategic clarity.Our teaching combines research-led academic expertise with insights from experienced marketing practitioners, ensuring that what you learn is grounded in rigorous scholarship and industry relevance.Build a strong foundationMSc Marketing allows you to build a strong intellectual foundation while developing practical skills highly valued by employers. You will be challenged to think critically about marketing theory and practice, using real-world contexts to question assumptions and apply your knowledge to new, complex situations.You will learn how to extract and synthesise market, marketing, and consumer information, presenting your insights effectively to varied audiences.Gain collaborative skillsLeadership and collaboration are at the heart of the programme. You will develop the ability to work productively in teams and the confidence to take the initiative and lead in diverse organisational settings.Develop research expertiseThe programme also focuses on applied research skills. You will gain experience in choosing and using research methodologies across different contexts, preparing you not just to understand marketing challenges but to investigate and address them systematically. This capability will be vital whether you pursue a career in consultancy, brand management, communication strategy, market research, or further academic study.

Tuition fees

Students living in United States
(International fees)

£ 30,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Lancaster University

Lancaster University

Lancaster University

  • University League Table

    10th

  • Campus address

    Lancaster University – Main Campus, Bailrigg ,, Lancaster, Lancashire, LA1 4YW, United Kingdom

VIEW PROFILE
Lancaster's community has staff and students from over 120 countries, giving students the chance to make lifelong connections that cross borders and cultures.
Lancaster’s exceptional reputation for teaching and research is recognised by employers around the world.
Lancaster’s diverse population is split into nine college communities, giving every student support and a sense of belonging.

Subject rankings

  • Subject ranking

    Marketing

    14th out of 93 6

  • Entry standards

    / Max 198
    140 71%

    17th

  • Graduate prospects

    / Max 100
    78.0 78%

    17th

    4

  • Student satisfaction

    / Max 4
    3.19 80%

    29th

    7

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