Marketing MSc

Course overview

The Marketing MSc brings together relevant contemporary academic theory and research with a practical understanding of organisational operations. You will develop an integrated and critically aware understanding of management in the context of contemporary business and marketing.

A distinctive element of the programme is the opportunity to gain professional accreditation from the Chartered Management Institute (CMI) alongside the academic award.

This programme:

• Enables you to develop a sound understanding of the skills necessary to succeed in various organisations.
• Develops responsible and ethical managers.
• Supports the development of international marketing skills.
• Uses assessment methods which mirror organisation-based activities.
• Provides a supportive platform for critical reflection through the application of academic theories to real work situations.
• Will give you excellent personal and academic support. You will be allocated an academic tutor to support you throughout the programme.