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Marketing with Advertising and Public Relations BA (Hons)

Birmingham City University

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Curzon Building Campus

  • Study mode

    Full time

  • Start date

    SEP-25

  • Duration

    3 Years

Course summary

Recognised by the Chartered Institute of Marketing our BA (Hons) Marketing with Advertising and Public Relations degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing. This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. This experience is further enhanced by the opportunity to undertake a yearlong placement. Businesses value marketing more than ever due to its ability to identify opportunities, shape experiences and drive profits. It is an ever-evolving discipline, constantly responding to changes in technology and consumer behaviour. To be successful in this exciting area not only requires a depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice based learning approach.


Professional Placement Year

This course offers an optional professional placement year. This allows you to spend a whole year with an employer, following successful completion of your second year, and is a great way to find out more about your chosen career. Some students even return to the same employers after completing their studies.If you choose to pursue a placement year, you will need to find a suitable placement to complement your chosen area of study. You will be able to draw on the University’s extensive network of local, regional, and national employers, and the support of our Careers teams. If you are able to secure a placement, you can request to be transferred to the placement version of the course.Please note that fees are payable during your placement year, equivalent to 20% of the total full-time course fee for that year.

Application deadline

29 January

Tuition fees

Students living in United States
(International fees)

£ 16,085per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

University image

Birmingham City University

  • University League Table

    92nd

  • Campus address

    Birmingham City University, University House, 15 Bartholomew Row, Birmingham, Birmingham, B5 5JU, England

Live and study in an affordable multicultural city with a diverse multi-ethnic population.
Many master's courses offer international students six-month professional placements towards the end of their studies.

Subject rankings

  • Subject ranking

    39th out of 91 1

    51st out of 87 3

  • Entry standards

    / Max 206
    130 63%

    29th

  • Graduate prospects

    / Max 100
    68.0 68%

    37th

    1
  • Student satisfaction

    / Max 4
    3.04 76%

    54th

    14
  • Entry standards

    / Max 204
    126 62%

    41st

  • Graduate prospects

    / Max 100
    72.0 72%

    52nd

    6
  • Student satisfaction

    / Max 4
    3.11 78%

    29th

    14

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