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Viewing as a student from United States living in United States interested in Undergraduate courses

Marketing with Business Analytics

University of Birmingham

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University of Birmingham

Course options

  • Qualification

    Bachelor of Science (with Honours) - BSc (Hons)

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    28-SEP-26

  • Duration

    3 Years

Course summary

If you’re passionate about marketing and want to dive deeper into the power of data, our BSc Marketing with Business Analytics is for you. Combining creativity with analytical expertise, this degree equips you with advanced analytical skills to make data-driven decisions, optimise marketing strategies, and understand consumer behaviour at a deeper level.Whether you're passionate about leveraging data to drive marketing decisions, optimising strategies with analytics, or understanding consumer behaviour through data insights, marketing with a focus on analytics offers a dynamic and rewarding career path.


Why study this course?

-


Industry-recognised qualification

- you have the opportunity to earn a Professional Diploma from the Digital Marketing Institute (DMI).-


Advances in Digital Marketing module

- explore real world case studies and deep-dive into the world of AI and data-driven marketing strategies while earning a Digital Marketing Institute qualification-


Industry experience

- up until the end of your second year, you have the option to transfer to the


BSc Marketing with Business Analytics and Year in Industry

.- Join the


Capgemini Community Challenge

- exclusive to Birmingham Business School- Join the


Deloitte Responsible Business Student Challenge

- Study abroad in your second year with one of our partner institutions or at our Dubai campus


This degree is accredited by

the Charted Institute of Marketing (CIM) and the Digital Marketing Institute (DMI) meaning you have the opportunity to gain access to their industry-recognised qualifications.


Triple Crown Accredited


#1 most targeted university by top graduate employers (High Fliers Report, The Graduate Market 2024)

Application deadline

14/01/2026

Tuition fees

Students living in United States
(International fees)

Information not available

Please check with the institution for most up to date details.

University information

University of Birmingham

University of Birmingham

University of Birmingham

  • University League Table

    14th

  • Campus address

    University of Birmingham, Edgbaston Birmingham, Birmingham, United Kingdom, B15 2TT, United Kingdom

VIEW PROFILE
The University of Birmingham is a founding member of the elite Russell Group of UK universities.
Based in the second largest city in the UK, Birmingham offers an outstanding international student experience.
The university has a vibrant international student community and is home to over 10,000 international students from approximately 150 countries.

Subject rankings

  • Subject ranking

    Business & Management Stu

    15th out of 123 2

    9th out of 90 4

  • Entry standards

    / Max 217
    158 73%

    19th

  • Graduate prospects

    / Max 100
    87.0 87%

    10th

    3

  • Student satisfaction

    / Max 4
    2.94 74%

    105th

    6

  • Entry standards

    / Max 211
    159 76%

    10th

  • Graduate prospects

    / Max 100
    n/a

  • Student satisfaction

    / Max 4
    2.92 73%

    83rd

    7

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