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Marketing with Digital Communication with Professional Placement Year BA (Hons)

Birmingham City University

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Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    Curzon Building Campus

  • Study mode

    Full time

  • Start date

    19-SEP-22

  • Duration

    4 Years

Course summary

Recognised by the Chartered Institute of Marketing our BA (Hons) Marketing with Digital Communication degree gives you the practice-based skills needed to succeed in the ever-changing discipline of marketing.This approach not only gives you the marketing knowledge needed but also the personal skills employers demand, allowing you to make an immediate impact upon graduation. This experience is further enhanced by the opportunity to undertake a yearlong placement.Businesses value marketing more than ever due to its ability to identify opportunities, shape experiences and drive profits. It is an ever-evolving discipline, constantly responding to changes in technology and consumer behaviour.To be successful in this exciting area not only requires a depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice-based learning approach.**What's covered in the course?**Inspiring our students in all aspects of marketing, we put an emphasis on employability, Employability focused means more than securing a role on graduation, it is an enduring principle that ensures that you have the resources and competencies to maximise all of your future career opportunities. You will receive this through every module and through enhanced experiences such as the opportunity to work in our very own student-led marketing agency. Placements are available, with numerous companies holding our placement students in high regard thanks to their real-world practical skills.Subject to approval this course is also fully recognised by Chartered Institute of Marketing (CIM). This helps to ensure content remains fresh, relevant and full of key industry insight to endure you industry-ready the second you graduate. This recognition also ensures you will receive the maximum possible exemptions from the CIM Professional Diploma.This course is one of five marketing degrees that have been designed to meet the diverse areas of marketing. Your course allows you to understand all of the core principles of marketing with digital communications but it is part of a suite which allows you to switch to another course irrespective of the one you entered on. This allows you to develop additional specialist skills of your choice and career aspirations, alongside the core underpinning market concepts you will need in practice.

Application deadline

15 January

Tuition fees

Students living in United States
(international fees)

£ 13,200per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

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Birmingham City University

  • University League Table

    82nd

  • Campus address

    Birmingham City University, University House, 15 Bartholomew Row, Birmingham, Birmingham, B5 5JU, England

One of only four UK universities offering a Master's in International Human Resource Management which is also fully CIPD-accredited.
ACCA programmes are taught in a Platinum status centre, showing that the university meets ACCA performance targets for course tuition and support.
Many master's courses now offer international students six-month professional placements towards the end of their studies.

Subject rankings

  • Subject ranking

    92nd out of 122 3

    50th out of 97 5

    38th out of 92 4

  • Entry standards

    / Max 209
    111 52%

    80th

    6
  • Graduate prospects

    / Max 100
    54.0 54%

    91st

    4
  • Student satisfaction

    / Max 5
    3.88 78%

    89th

    27
  • Entry standards

    / Max 190
    116 58%

    46th

    2
  • Graduate prospects

    / Max 100
    60.0 60%

    42nd

    11
  • Student satisfaction

    / Max 5
    4.14 83%

    20th

    27
  • Entry standards

    / Max 200
    115 60%

    44th

    2
  • Graduate prospects

    / Max 100
    80.0 80%

    18th

    27
  • Student satisfaction

    / Max 5
    4.07 81%

    24th

    14

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