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Course options

  • Qualification

    Bachelor of Arts - BA

  • Location

    Main Site

  • Study mode

    Full time

  • Start date

    19-SEP-22

  • Duration

    3 Years

Course summary

**Please note that the information provided relates to the current academic year and is subject to change without notice by Sheffield Hallam University.Please check the Sheffield Hallam University website for the latest information.****Course summary:**- Learn how to apply psychological theory to marketing practice.- Understand contemporary marketing and consumer psychology.- Gain hands-on experience through placements and live projects.- Graduate as a creative, innovative and entrepreneurial marketer.On this course you’ll gain a challenging business education. You'll cover the breadth of consumer psychology and gain a solid base in marketing – developing the skills and attributes that modern employers expect. When you graduate you'll be ready to enter a range of rewarding marketing positions, or delve deeper into psychology and consumer behaviour.**How you learn:**All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.You’ll learn through a blended learning approach combining tutor-directed study and student-led exercises and activities. You’ll be taught by tutors who have real-world experience in different sectors of business and fundamental psychology. You’ll quickly gain a handle on both marketing practice and consumer psychology, undertaking rigorous academic modules and exciting live briefs. You’ll learn the skills employers are looking for – from strategic brand management to marketing innovation and organisational psychology. In doing so, you’ll prepare not only for your first graduate position, but beyond.You learn through:- lectures- seminar-based discussions- live client briefs- tutorials and workshops- experiential learning- research projects**Applied learning - Work placements**We recommend marketing students gain real-world experience through placements. We have a range of useful industry contacts and offer support to help you find a suitable opportunity. These can range from a short internship to a year-long paid position, and many students find jobs with their placement companies after graduating. Other marketing graduates have gone on to work for Nestlé, Audi, IBM and John Lewis.**Live projects**You’ll experience work-based projects in each year of your course, increasing your knowledge, skills and attributes to prepare you for graduate-level employment. These will be a mixture of live client briefs and short placements. You can also pursue your own business initiative, subject to approval. Work experience projects will also allow you to make connections between your marketing and psychology studies – delivering credible outcomes for clients.**Field trips**There are field trip opportunities available to all marketing students. These are delivered via the student Marketing Society, and have included a visit to ITV Studios.**Networking opportunities**We have a student Marketing Society that complements and enhances your academic studies and allows you to link up with local professionals. You’ll automatically be a member of the society, which also runs regular events with local and national employers.**Competitions**The live client brief forms part of an external competition. You'll be supported by tutors if you’d like to enter.

Application deadline

26 January

Tuition fees

Students living in United States
(international fees)

£ 14,415per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

Choose a qualification

UCAS Points : 112

One of the following:112 UCAS Points, including at least 64 points from two A Levels or equivalent BTEC National Qualifications. We accept AS levels and general studies. Where an applicant has not taken AS Level qualifications we may make a lower offer.

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University information

Sheffield Hallam University

  • University League Table

    67th

  • Campus address

    Sheffield Hallam University, City Campus, Howard Street, Sheffield, Sheffield, S1 1WB, England

Home to a globally diverse student community from 100 countries, Sheffield Hallam has offices in China, Nigeria, India, Pakistan, and Malaysia.
Partnered with La Trobe University in Australia, the universities collaborate on a range of research and teaching projects and study exchange programmes.
The GoGlobal scheme helps fund students to take up opportunities studying, working, or volunteering abroad. All students have the opportunity to do this.

Subject rankings

  • Subject ranking

    43rd out of 92 6

    74th out of 118 6

  • Entry standards

    / Max 200
    105 55%

    66th

    4
  • Graduate prospects

    / Max 100
    85.0 85%

    8th

    20
  • Student satisfaction

    / Max 5
    4.16 83%

    12th

    30
  • Entry standards

    / Max 216
    108 52%

    87th

    10
  • Graduate prospects

    / Max 100
    54.0 54%

    61st

    18
  • Student satisfaction

    / Max 5
    4.01 80%

    58th

    22

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