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Course options
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Qualification
Bachelor of Science (with Honours) - BSc (Hons)
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Location
ARU Peterborough
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Study mode
Full time
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Start date
15-SEP-25
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Duration
3 Years
Course summary
Develop your business and analytical skills and take your first steps into the exciting world of marketing, with our BSc (Hons) Marketing degree in Peterborough. Whichever industry you want to work in, gaining a recognised marketing qualification is a sure-fire way to stand out from the crowd. By studying BSc (Hons) Marketing at ARU Peterborough, you’ll achieve a sound understanding of the terminology, concepts, principles, and techniques used in marketing. We’ll encourage you to pursue areas of particular interest, and to appreciate the importance of the social, political, ethical, technological, environmental, and global contexts in which today’s businesses – and marketers – operate.As well as looking at the principles and practice of marketing, our BSc (Hons) Marketing degree has a strong foundation in business and management. While studying at ARU Peterborough, you’ll evaluate markets as a method of resource allocation, ‘market failures’, and policy corrections, both product and factor markets. You’ll learn to deploy your knowledge and skills to design, implement and evaluate marketing strategies, and effectively use a range of marketing tools and techniques to deliver results. You will be able to devise credible solutions to organisational problems in a wide range of marketing contexts.You will also develop a comprehensive understanding of the principles and functions of management, including human resources, marketing, accounting, and finance, including knowledge and information management. One of the benefits of studying at ARU Peterborough is the opportunity to build strong networks with local employers, and work on real-world business challenges.
Application deadline
29 January
Tuition fees
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£ 15,900per year
Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.
University information

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University League Table
120th
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Campus address
Anglia Ruskin University, East Road, Cambridge, Cambridgeshire, CB1 1PT, England