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MBA Master of Business Administration Digital Marketing

University of East London

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Course options

  • Qualification

    MBA - Master of Business Administration

  • Location

    University of East London

  • Study mode

    Full time

  • Start date

    20-SEP-21

  • Duration

    2 years

Course summary

Course Summary

This course is subject to validation. The MBA (Digital Marketing) is a digital marketing analytics pathway through our dynamic and contemporary MBA degree - designed to produce marketing business leaders of the future. The rapidly changing business contexts, technological advancements and social transformations, means marketing practices now rely heavily upon analysis and interpretation of digital data.

This pathway seeks to develop the numerical and analytical skills needed to be able to decipher data sets that are of relevance to marketers. It develops a specific focus upon two key areas in its design – big data and customer relationship management. This enables marketers to make sense of data and aid marketing decision making. The programme will greatly benefit those with strong numerical skills and an aptitude for qualitative and quantitative data analysis relevant to business decision making. Our course is flexible and accessible. Full-time students attend during the day while part-time students attend during the evenings so you can tailor your attendance around your availability.

Everything on our MBA is geared towards your career development, ensuring you graduate with a clearer vision of your future; it’s accredited by the Chartered Management Institute, so you can be sure you’re learning the leadership skills that employers really need, and our expert staff have the depth of knowledge to turn your passion and ambition into a realisable goal.

The business magazine, Forbes, has calculated that successful MBA graduates pay back the cost of their qualifications within four to five years on average – with lifetime earnings greatly enhanced thanks to the qualification.

Studying for your MBA with us should enhance your employability and earning power and develop your ability to approach business problems in a strategic manner. As part of the course, you’ll study a specialised ‘Professional Development’ module that is specifically designed to help you boost your career prospects and make the most of your MBA in the employment market.

Tuition fees

Students living in United States
(international fees)

£ 15,720per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of East London

  • University League Table

    127th

  • Campus address

    University of East London, Docklands Campus, 4-6 University Way, Newham, E16 2RD, England

One of the few universities in London with waterfront on-campus accommodation. Each student gets their en suite room with sunsets over Canary Wharf
Diversity – 150 different nationalities are represented on the University of East London campus.
Modules designed to give international students a unique competitive edge, with industry placement options to get a truly international experience.

Subject rankings

  • Subject ranking

    113th out of 122 2

  • Entry standards

    / Max 209
    85 40%

    119th

    26
  • Graduate prospects

    / Max 100
    42 42%

    109th

    1
  • Student satisfaction

    / Max 5
    4.08 82%

    29th

    81

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