Media and Communications BA (Hons)

Our Media and Communications course will engage you in creative, collaborative and professional ways of thinking, researching and working. The degree emphasises studying the media and understanding the importance of creative communication skills in this exciting and dynamic sector.We live in a world where everyone joins in media debates and many people are content creators, but how do you differentiate yourself, and your professional skills, in this field? On this new course you’ll study media theory while gaining the creative, practical and collaborative skills you’ll need to establish a career in tomorrow’s global, digitally networked world. What media and communications knowledge and skills will you need for the many roles which require them in the fast-moving world of work? You will study theories of media and communications and debate the role of media in economics, politics and society. You will look at the role of publicity, propaganda and social campaigning, and you will learn about the artistic and creative digital work which shapes the societies we live in.You’ll also put this theoretical understanding into action – although this is not a dedicated production course, it does have a production strand that focuses on video, audio and online content creation. You will develop your writing, management and team skills needed to produce imaginative and creative work of a high standard. During your degree you will be meeting and learning from media professionals in the fields of media and communication. In addition, you will be working with carefully selected external clients on media and communication projects.The course is designed to build your creative, critical and research skills year on year, as well as your ability to put ideas into writing and practice.Creative Entrepreneurship is a vital part of Years Three and Four. You’ll learn skills and approaches that will enhance your business-sense and employability. Many of our students have gone on to create their own successful companies and we have an in-house Business Innovation Zone (BIZ) to help you get your enterprise up and running.