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Media and Public Relations MA

University of Leicester

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University of Leicester

Course options

4 options available

  • Qualification

    MA - Master of Arts

  • Location

    Main Campus

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    1 Year

Course summary

The MA in Media and Public Relations will provide you with a thorough understanding of the principles and practice of public relations by examining the structure of the PR sector and offering insights into the way in which the industry works. The course covers the history and development of public relations in different parts of the world and provides a theoretical framework for analysing this rapidly changing profession. You will examine classic and emerging PR strategies and the use of research to inform PR campaigns and to measure their effectiveness, as well as their wider social impacts. You will look in depth at successful and effective PR campaigns and at the structural relationships between PR and the media. You will consider how commercial businesses and non-governmental organisations use PR techniques to advance their objectives. This course will equip you with the skills to critically analyse PR campaigns and understand the functions of publicity and the management of crisis communications scenarios. You will gain the skills to conduct research to evaluate the effectiveness of PR campaigns and how to plan and implement an effective PR campaign. One of the great strengths of this course is that you will be taught by lecturers and support tutors who combine specialist knowledge of theory and research methods with experience of the public relations sector and its working practices. The University of Leicester is a partner of the UK Public Relations and Communications Association (PRCA) which means you will enjoy many benefits including: free membership of the PRCA unlimited free access to PRCA online training courses and access to a range of networking events, work placements and graduate schemes. This postgraduate degree will provide you with the advanced skills and knowledge you need to enhance your professional development or equip you to pursue academic study at research degree level.

Application deadline

04/09/2026

Tuition fees

Students living in United States
(International fees)

£ 21,950per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Leicester

University of Leicester

University of Leicester

  • University League Table

    33rd

  • Campus address

    Main Campus, University Road, Leicester, Leicestershire, LE1 7RH, United Kingdom

VIEW PROFILE
With over 100 years of excellence, the University of Leicester is globally respected for world-leading research and inspiring teaching.
Leicester’s central UK location offers easy access to major cities, with London just one hour away by train.
Leicester is a vibrant, welcoming city with students from 150+ countries, celebrating diversity across cultures and faiths.

Subject rankings

  • Subject ranking

    Communication & Media Studies

    14th out of 92 3

  • Entry standards

    / Max 198
    115 58%

    43rd

  • Graduate prospects

    / Max 100
    74.0 74%

    17th

    8

  • Student satisfaction

    / Max 4
    3.14 78%

    52nd

    15

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