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MSc Consumer Behaviour

University of Reading

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University of Reading

Course options

2 options available

  • Qualification

    MSc - Master of Science

  • Location

    University of Reading

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    12 months

Course summary

Overview

This programme will guide you to the forefront of consumer-centred business philosophy and prepare you to lead in an ever-competitive and complex world. Whether you work for a global organisation, SME or non-profit organisation, we aim to provide you with an experience that will encourage new and innovative understanding of the consumer-led markets that organisations work in. This degree is suitable for graduates from both business and non-business backgrounds and was designed to transform graduates from all undergraduate backgrounds into competent consumer-centred professionals. It includes theoretical and practical components and aims to raise your visibility with an array of external organisations.

Career

Your MSc Consumer Behaviour degree will prepare you for work in marketing, communication and marketing research. The programme is also relevant if you’re interested in a career in public health and understanding consumer choices. A wide variety of visiting speakers and field trips means you’ll have many opportunities for networking, while competitive internships, placements, and research dissertations provide opportunities to showcase your skills, undertake field research, or link with organisations in the development sector.

Application deadline

01 August 2021

Tuition fees

Students living in United States
(international fees)

£ 17,100per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Reading

University of Reading

  • University League Table

    36th

  • Campus address

    University of Reading, Whiteknights House, PO Box 217, Reading, Wokingham, RG6 6AH, England

VIEW PROFILE
The University of Reading is an international community with more than 23,000 students from around 160 countries.
Reading is a lively town just 22 minutes from London Paddington by train, and 45 minutes from Heathrow Airport by coach. Windsor and Oxford are also close by.
Reading supports undergraduate, master's and doctoral students to maintain, improve and develop their academic English.

Subject rankings

  • Subject ranking

    Marketing

    13th out of 92 2

    37th out of 118 18

  • Entry standards

    / Max 200
    142 75%

    15th

    14

  • Graduate prospects

    / Max 100
    85.0 85%

    8th

    5

  • Student satisfaction

    / Max 5
    3.82 76%

    75th

    7

  • Entry standards

    / Max 216
    128 62%

    46th

    2

  • Graduate prospects

    / Max 100
    64.0 64%

    26th

    40

  • Student satisfaction

    / Max 5
    3.76 75%

    105th

    5

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