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MSc Digital Marketing and Analytics

Kingston University

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Kingston University

Course options

  • Qualification

    MSc - Master of Science

  • Location

    Kingston Hill

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    1 Year

Course summary

The Digital Marketing and Analytics MSc is ideal for those looking to develop the skills to thrive in a fast-paced, data-driven digital economy. Accredited by the Digital Marketing Institute (DMI), this course offers industry-recognised training to help you thrive in a wide range of roles.This course combines the latest in digital marketing theory with practical experience in data analytics.The Digital Marketing and Analytics MSc at Kingston University is your gateway to a career in one of the most dynamic and rapidly growing sectors worldwide. As digital marketing continues to evolve, there is an increasing demand for professionals who not only understand marketing strategies but can also use data to drive decision-making and measure success.You'll explore the latest digital marketing trends, consumer behaviour insights, and the strategic use of data for decision-making. Through hands-on projects, industry-standard tools, and a global approach to digital marketing, this course prepares you for a successful career in the digital marketing and analytics sector.The ability to interpret and respond to data is essential for modern marketers. This MSc will help you to develop technical and analytical skills to deliver real, measurable results. Whether you’re improving brand engagement, boosting sales, or enhancing customer experiences, the skills you gain will empower you to drive better outcomes and deliver stronger returns on investment (ROI).This exciting, DMI-accredited course will equip you with the in-demand skills to make an immediate and effective contribution to roles within digital marketing and analytics.

Tuition fees

Students living in United States
(International fees)

£ 19,700per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Kingston University

Kingston University

  • University League Table

    89th

  • Campus address

    Penrhyn Road Campus, Penrhyn Road, Penrhyn Road, Kingston upon Thames, Surrey, KT1 2EE, United Kingdom

VIEW PROFILE
Kingston University welcomes students from more than 140 countries. Their fresh ideas and range of life experiences enrich the learning environment on campus.
Well known for its enterprise education expertise, the university has strong industry links with many global brands.
Significant investment in the campus, learning spaces and Future Skills curriculum has enhanced students' learning experience and career prospects.

Subject rankings

  • Subject ranking

    Marketing

    64th out of 90 8

  • Entry standards

    / Max 211
    113 54%

    67th

  • Graduate prospects

    / Max 100
    70.0 70%

    54th

    2

  • Student satisfaction

    / Max 4
    3.09 77%

    44th

    29

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