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Course options

  • Qualification

    MSc - Master of Science

  • Location

    Main Campus

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    1 Year

Course summary

This exciting, challenging, practice-orientated course will develop your strategic and creative skills, equipping you for a dynamic career in the rapidly expanding digital marketing sector. Solent's exciting, challenging, practice-orientated MSc Digital Marketing programme will develop your strategic and creative skills, equipping you for a dynamic career in or related to the rapidly expanding digital marketing sector - especially as it increasingly operates in online spaces where innovation is key.



The course is designed to give students the latest knowledge and skills to become experts within the growing sphere of online marketing communications and management.



It will enable you to understand the many facets of consumer behaviour, helping to answer this critical question: "what drives us to act in the ways we do as consumers?" It will also enable you to formulate complex digital marketing strategies and create effective digital campaigns for a variety of brands and organisations.



You'll develop your data analysis skills and the ability to use this data to generate insights about online consumer behaviour in a fast-changing digital landscape. You'll also gain valuable experience in responding to ‘real-world’ live client briefs, leading projects to fruition and then persuading clients to select your plan over other options.

Tuition fees

Students living in United States
(International fees)

£ 18,350per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Southampton, Solent University

  • University League Table

    115th

  • Campus address

    Main Campus, E Park Terrace, Southampton, Southampton, SO14 OYN, United Kingdom

Solent's courses engage with business and industry so that students can develop professional practice, knowledge, and skills to set them up for a future career.
Throughout your studies, you will have access to a range of cutting-edge, award-winning facilities, featuring the latest equipment favoured by industry.
Solent has highly experienced academics from a range of backgrounds, bringing professional expertise and experience into their teaching.

Subject rankings

  • Subject ranking

    85th out of 93 3

  • Entry standards

    / Max 198
    96 49%

    81st

  • Graduate prospects

    / Max 100
    64.0 64%

    53rd

    6
  • Student satisfaction

    / Max 4
    3.36 84%

    4th

    40

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