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  • Undergraduate courses
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Course options

  • Qualification

    MSc - Master of Science

  • Location

    GCU London

  • Study mode

    Full time

  • Start date

    28-SEP-21

  • Duration

    1 year

Course summary

Modern business is increasingly global - and we have designed a course to match. Our MSc International Marketing gives you the comprehensive knowledge, expertise and skills you need to build a successful career in international business and make a positive impact on the world around you.

Drawing on our close relationship to industry, we'll help you develop new insight into the cross-cultural challenges you'll face in today's global environment - and how to address them. You'll discover how technology can help you develop sustainable marketing practices, better understand consumer behaviour and plan marketing, branding and communication strategies. You'll study marketing in both theory and practice, for a world-class education built on GCU's decades of academic and professional experience in the field.

As part of our welcoming, open and diverse GCU community, you'll also be in the ideal place to launch a marketing career that is globally engaged and socially responsible - truly serving the Common Good.

Your career

You'll graduate from our career-focused course ideally positioned to create innovative marketing solutions in a variety of sectors - from fashion to travel, entertainment to technology. Our alumni pursue rewarding careers and create meaningful change in the UK and internationally.

Tuition fees

Students living in United States
(international fees)

£ 13,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University image

Glasgow Caledonian University

  • University League Table

    75th

  • Campus address

    Glasgow Caledonian University, City Campus, Cowcaddens Road, Glasgow, Glasgow, City Of, G4 0BA, Scotland

The Glasgow campus is in the heart of a city known for being welcoming and affordable – voted one of the top 10 best cities in the world (Time Out 2019).
GCU can help international students with their visa application, finding accommodation and with English language, helping them to settle in and feel at home.
GCU believes education is for everyone – with a wide range of generous scholarships to help ensure that courses are accessible for all.

Subject rankings

  • Subject ranking

    22nd out of 92 36

  • Entry standards

    / Max 200
    168 88%

    6th

    5
  • Graduate prospects

    / Max 100
    75 75%

    30th

    42
  • Student satisfaction

    / Max 5
    3.98 80%

    50th

    14

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