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MSc International Marketing

Leeds Beckett University

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Leeds Beckett University

Course options

3 options available

  • Qualification

    MSc - Master of Science

  • Location

    City Campus

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    1 Year

Course summary

Develop key marketing skills and learn to generate innovative solutions to complex challenges within an international setting on this master’s course. Build your skillset Gain knowledge and key skills in international marketing. This course will prime you to take advantage of opportunities in the international marketing sector. As part of this course, you’ll: Explore the risk, nuances and complexities of operating in a global environment Gain a broad overview of international marketing in the post digital era and understand how to use your knowledge to help steer businesses to success globally Explore the psychological and sociological aspects of consumer behaviour Learn how to plan and implement effective communication campaigns in an intercultural context Build knowledge and understanding of emerging markets Learn to identify the characteristics of successful international and global brands, and understand the techniques used to manage them Develop the tools and knowledge to make a valuable contribution to any organisation that operates in, or plans to develop, non-domestic markets Choose a topic with an international or global emphasis for your Marketing Project to practise applying your expertise.

Tuition fees

Students living in United States
(International fees)

£ 17,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Leeds Beckett University

Leeds Beckett University

Leeds Beckett University

  • University League Table

    78th

  • Campus address

    City Campus, Leeds Beckett University - City Campus, Woodhouse Lane, Leeds, West Yorkshire, LS1 3HE, United Kingdom

VIEW PROFILE
Leeds Beckett is a global university, with an alumni community of over 250,000 people based in 166 countries around the world.
LBU degrees are available to study in-country in Botswana, China, Hong Kong, Malaysia, Mauritius, Nepal, Singapore and Vietnam.
International students can apply for scholarships and receive in-country application support in China, India, Indonesia, Nigeria, Qatar, and Vietnam.

Subject rankings

  • Subject ranking

    Marketing

    49th out of 90 3

  • Entry standards

    / Max 211
    120 57%

    45th

  • Graduate prospects

    / Max 100
    79.0 79%

    31st

    11

  • Student satisfaction

    / Max 4
    3.25 81%

    13th

    4

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