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MSc Marketing and Technology

Goldsmiths, University of London

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Goldsmiths, University of London

Course options

3 options available

  • Qualification

    MSc - Master of Science

  • Location

    Goldsmiths Campus

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    1 Year

Course summary

This Masters offers the knowledge and skills required to be a successful marketer in dynamic and technology-driven industries.Companies such as Netflix, Airbnb, and Tesla have one thing in common: they break with the norms of existing markets and employ unconventional, technology-driven marketing approaches. Traditional marketing education all too often neglects the marketing abilities that these companies require. This Masters departs from the rather passive marketing logic that assumes markets and marketing channels are fixed features of reality. Instead, it shows how managers can proactively shape and create new markets and marketing landscapes.The goal of this programme is to transform students into uniquely-trained individuals who understand how to leverage emerging technologies, such as 3D printing, Virtual Reality, and the Internet of Things, to design unique customer experiences, disrupt existing markets, and create entirely new ones.The programme will direct students’ attention to significant and emerging technological trends, and show how they can address important social and environmental problems.It seeks to enable you to discover new market opportunities that will have a positive impact on the economy, society, and the environment. You will be equipped with the skills required to effectively navigate today’s technology-dominated marketing environments, and learn how to be a successful marketer in the digital marketing era.

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Tuition fees

Students living in United States
(International fees)

£ 25,450per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Goldsmiths, University of London

Goldsmiths, University of London

  • University League Table

    61st

  • Campus address

    Goldsmiths Campus, New Cross, London, London, Greater London, SE14 6NW, United Kingdom

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Subject rankings

  • Subject ranking

    Marketing

    87th out of 93

  • Entry standards

    / Max 198
    98 50%

    78th

  • Graduate prospects

    / Max 100
    52.0 52%

    64th

    9

  • Student satisfaction

    / Max 4
    2.98 74%

    83rd

    7

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