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MSc Marketing & User Experience

Bournemouth University

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Course options

  • Qualification

    MSc - Master of Science

  • Location

    Lansdowne Campus

  • Study mode

    Full time

  • Start date

    JAN

  • Duration

    1 year

Course summary

This course will suit those with a background in business, management, marketing, computer science or information and technology management who wish to advance and reorient their marketing and user experience skills, knowledge and techniques.

Why study MSc Marketing & User Experience?

  • Become highly employable by acquiring a combination of marketing knowledge and the technical skills to design and manage the user experience
  • Expand your knowledge about a range of digital marketing concepts and integrated marketing communication campaigns
  • Learn how to design and develop digital products, services and solutions by applying human-centred design principles and techniques
  • Explore the psychological theories of decision making and behaviour change and design methods for persuasive technology
  • Choose to complete a 30-week work placement with a UX employer to help increase your employability even further.

Course accreditation

The accrediting bodies on this course are renowned industry-wide for promoting excellence and the highest standards, all of which is reflected in the Bournemouth University Business School experience.

Association to Advance Collegiate Schools of Business (AACSB)

Our Association to Advance Collegiate Schools of Business (AACSB) accreditation is a hallmark of excellence that has been awarded to fewer than 6% of business schools worldwide.

Institute of Data & Marketing (IDM)

This course is also accredited by the Institute of Data & Marketing (IDM). Upon successful completion, you will be awarded the IDM Certificate in Digital and Data-Driven Marketing.

Typical starting job roles

After completion of this course typical job roles can include:

  • User Experience Manager
  • User Experience Designer
  • User Experience Researcher
  • Digital Marketing Manager
  • Omni-channel Account Manager
  • Interaction Designer
  • User Experience Architect

Please see our website for the application deadlines. You should apply as early as possible to be considered for your course of choice. If you require a student visa, apply for the visa as soon as you have an unconditional offer and receive your ere may be delays in visa processing in your country and you need to be in Bournemouth ready to study for the start of term.

Tuition fees

Students living in United States
(International fees)

£ 17,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Bournemouth University

  • University League Table

    55th

  • Campus address

    Bournemouth University, Talbot Campus, Fern Barrow, Poole, Poole, BH12 5BB, England

Subject rankings

  • Subject ranking

    58th out of 117 11

    36th out of 87 1

  • Entry standards

    / Max 227
    125 55%

    74th

  • Graduate prospects

    / Max 100
    83.0 83%

    52nd

    11
  • Student satisfaction

    / Max 4
    3.01 75%

    57th

    42
  • Entry standards

    / Max 204
    120 59%

    54th

  • Graduate prospects

    / Max 100
    88.0 88%

    10th

    5
  • Student satisfaction

    / Max 4
    3.08 77%

    39th

    9

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