Course options
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Qualification
MSc - Master of Science
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Location
University of East Anglia UEA
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Study mode
Full time
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Start date
21-SEP-26
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Duration
1 Year
Course summary
In this Master’s course, you’ll learn to identify, evaluate, and execute marketing strategies while engaging and collaborating with company-wide specialisms. You don’t need prior marketing study or work experience to excel in this course. You’ll be introduced to key concepts and practices before delving deeper. If you have an undergraduate degree in marketing or related experience, this degree will push your skills and capabilities further. This course provides an excellent foundation for a marketing career and is ideal for those with their own business or those working in a family business who are looking to enhance their marketing skills. Over 12 months of intensive study, you’ll gain intellectual and practical marketing skills, exploring theories, concepts, and techniques. You’ll build the analytical tools necessary for a lifetime of meaningful marketing decisions and learn to lead and respond both operationally and strategically in the dynamic global marketplace. You’ll study the fundamentals of marketing and investigate new critical areas such as internationalisation, the global marketplace, the power of the internet, and socially responsible marketing. You’ll learn to analyse markets and their behaviours, develop effective brands, and collaborate with non-marketing specialists - an essential skill for successful marketing professionals. You’ll explore the impact of marketing strategies on growth, cash flow, and profit, develop key management skills, and become adept at integrating organisational processes, systems, and people to meet marketing challenges and goals. Your studies will have an international outlook. You’ll examine business issues globally, learn from international lecturers, and be part of a diverse student body, ensuring you graduate ready to succeed on the international stage in an impactful and rewarding career.
Application deadline
31/07/2026
Tuition fees
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£ 25,700per year
Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.
University information
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University League Table
26th
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Campus address
University of East Anglia UEA, Norwich Research Park, Norwich, Norfolk, NR4 7TJ, United Kingdom
Subject rankings
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Subject ranking
19th out of 90 4
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Entry standards
/ Max 211140 66%23rd
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Graduate prospects
/ Max 10079.0 79%31st
16 -
Student satisfaction
/ Max 42.94 74%81st
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