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Course options

  • Qualification

    MSc - Master of Science

  • Location

    University of East Anglia UEA

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    1 Year

Course summary

In this Master’s course, you’ll learn to identify, evaluate, and execute marketing strategies while engaging and collaborating with company-wide specialisms. You don’t need prior marketing study or work experience to excel in this course. You’ll be introduced to key concepts and practices before delving deeper. If you have an undergraduate degree in marketing or related experience, this degree will push your skills and capabilities further. This course provides an excellent foundation for a marketing career and is ideal for those with their own business or those working in a family business who are looking to enhance their marketing skills. Over 12 months of intensive study, you’ll gain intellectual and practical marketing skills, exploring theories, concepts, and techniques. You’ll build the analytical tools necessary for a lifetime of meaningful marketing decisions and learn to lead and respond both operationally and strategically in the dynamic global marketplace. You’ll study the fundamentals of marketing and investigate new critical areas such as internationalisation, the global marketplace, the power of the internet, and socially responsible marketing. You’ll learn to analyse markets and their behaviours, develop effective brands, and collaborate with non-marketing specialists - an essential skill for successful marketing professionals. You’ll explore the impact of marketing strategies on growth, cash flow, and profit, develop key management skills, and become adept at integrating organisational processes, systems, and people to meet marketing challenges and goals. Your studies will have an international outlook. You’ll examine business issues globally, learn from international lecturers, and be part of a diverse student body, ensuring you graduate ready to succeed on the international stage in an impactful and rewarding career.

Application deadline

31/07/2026

Tuition fees

Students living in United States
(International fees)

£ 25,700per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University image

University of East Anglia UEA

  • University League Table

    26th

  • Campus address

    University of East Anglia UEA, Norwich Research Park, Norwich, Norfolk, NR4 7TJ, United Kingdom

UEA is a highly respected university. It offers a safe environment on the edge of the historic and diverse city of Norwich and beautiful English countryside.
UEA's global student body is well supported from the moment of application, right through to becoming an alumnus, with student satisfaction as a key priority.
Key employers for UEA's international students include Siemens, BDO, HSBC, PwC and Apple.

Subject rankings

  • Subject ranking

    19th out of 90 4

  • Entry standards

    / Max 211
    140 66%

    23rd

  • Graduate prospects

    / Max 100
    79.0 79%

    31st

    16
  • Student satisfaction

    / Max 4
    2.94 74%

    81st

    24

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