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MSc Marketing

Queen's University Belfast

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Queen's University Belfast

Course options

  • Qualification

    MSc - Master of Science

  • Location

    Queen's University Belfast

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    1 year

Course summary

Overview

Designed for the digital marketing environment, the MSc in Marketing encompasses elements of marketing management and strategy, consumer behaviour, digital marketing (including Google Analytics), marketing analytics (including SAS database training), research methods and international marketing.

The MSc Marketing programme has been designed to equip the next generation of marketing professionals with the necessary conceptual, analytical and practical skills required by firms to compete in the global marketplace.

Career Prospects

Introduction

Graduates with a solid knowledge of contemporary marketing thought and best practices, coupled with a solid grounding in market(ing) research methods, tools and applications, are likely to secure employment in the following areas: digital marketing, marketing analytics, marketing research and new product introductions, key account management, export projects and related international expansion as well as brand management work.

Tuition fees

Students living in United States
(international fees)

£ 20,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Queen's University Belfast

Queen's University Belfast

  • University League Table

    34th

  • Campus address

    Queen's University Belfast, University Road, Belfast, Northern Ireland, BT7 1NN, Northern Ireland

VIEW PROFILE
Queen’s is a lively, international and diverse campus with global recognition. It currently has over 3,000 international students from 80 different countries.
The university provides a high level of support on UK student visas to help students make a smooth transition from their home country to life in Belfast.
Queen's offers international students a dedicated pre-semester and engagement programme on arrival.

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