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MSc Marketing (with Advanced Practice/Study abroad in second year)

Northumbria University, Newcastle

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Course options

  • Qualification

    MSc - Master of Science

  • Location

    City Centre Campus

  • Study mode

    Full time

  • Start date

    SEP-21, JAN-22

  • Duration

    2 years

Course summary

Course Overview
Join our stimulating MSc Marketing course and tailor your course to suit your needs. Explore the fundamental principles of marketing alongside contemporary issues – how much budget should really go into content? Can big data turn marketing into a science? How have newcomers like Lidl and Aldi shaken up the UK retail sector? This Master's course will allow you to pursue your interests and specialise in an area of your choice.

You will develop a sophisticated understanding of the central role that marketing plays in current business strategy. Whether you have an undergraduate business background or not, this specialist master's will equip you with advanced marketing knowledge and the key management capabilities that will ensure you make an immediate impact in the workplace.

Our MSc Marketing course is taught by academics at Newcastle Business School, which is double AACSB accredited in business and accounting and reflects the international reputation of our research as well as the passion of our teaching staff. You will be part of a vibrant business community, where you will be encouraged to engage with staff research throughout your course.
You will also benefit from access to our valuable network of external partners and contacts.

In the second semester of year 2 of this programme you will choose to complete a master’s Study Abroad module. We have an extensive network of high ranking academic institutions for you to choose from to complete the Study Abroad module.

This course is accredited by the Chartered Institute of Marketing (CIM), one of the world's leading professional bodies in the marketing field. The accreditation provide the chance to work towards professional marketing qualifications upon graduation through the CIM's IDM graduate gateway.
The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners.

Northumbria University has joined forces with CIM to give students the opportunity to gain professional qualifications through the CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career.

Your Future

On completion of the course, you will have a broad understanding of strategic marketing as well as valuable expertise in your chosen pathway.

You will have strong emotional, cultural and business intelligence, allowing you to excel in decision-making, information handling and project management. These attributes will make you a strong candidate for management positions within marketing. You’ll also be equipped to enter a consultancy role, or to undertake further research either within or outside of Higher Education.

Newcastle Business School is partnered with the Chartered Institute of Marketing (CIM), and our existing marketing courses are accredited under the CIM’s Graduate Gateway, allowing students the opportunity to undertake professional examinations upon completion of their course. Taking your skills to the next level with a Marketing Masters from Northumbria will help you stand out from the crowd when seeking professional employment.

A Masters course that takes two years, instead of just one, will carry particular weight with employers. They’ll understand that you’ll have a deeper understanding of topics as well as more experience - either in the workplace via an internship or from another cultural perspective via study abroad.

Application deadline

30 June 2021

Tuition fees

Students living in United States
(international fees)

£ 19,000overall cost

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Northumbria University, Newcastle

  • University League Table


  • Campus address

    Northumbria University, Northumberland Building, Northumberland Road, Newcastle upon Tyne, Northumberland, NE1 8ST, England

Students from around the world come to Northumbria for its reputation in design, engineering, history, law, business and architecture, amongst others.
Northumbria has an international community of students from over 140 countries, and decades of experience in welcoming students to the city of Newcastle.
Northumbria is one of the leading new universities in the UK.

Subject rankings

  • Subject ranking

    30th out of 92

  • Entry standards

    / Max 200
    138 72%


  • Graduate prospects

    / Max 100

  • Student satisfaction

    / Max 5
    3.94 79%


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