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Product Design Innovation MA

Coventry University

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Course options

  • Qualification

    MA - Master of Arts

  • Location

    Coventry University

  • Study mode

    Full time

  • Start date

    13-SEP-21, 17-JAN-22

  • Duration

    1 year

Course summary

Overview

At the heart of the Product Design Innovation course is the belief that students should be capable of effective and productive critical and creative thinking in equal measures. It is not enough to be able to draw well if there is no thinking; it is not enough to think logically if there is no creativity or imagination.

Design is a thinking act and the course educates thinking designers.

In an increasingly technologically complex world in which the interpretation of data and information is as least as important as the capacity for original imaginative ideas, designers are expected to be masters of creativity, communication and collaboration. They must understand the processes of innovation, problem solving and strategic decision making. They must understand how to research, to embrace change, to tolerate uncertainty and unpredictability. They must recognise the role and influence of cultural difference and they must understand the needs of the end-user, manufacturers and of the environment in which we must all live.

Professional experience option
This master's programme provides you with the additional option to apply for a professional experience opportunity during your first semester with us. The professional experience opportunity is designed to further develop your skills and knowledge with the aim of maximising your employability prospects. Please note that the optional professional experience modules incur a maximum additional tuition fee of £4,000. If your placement is in a country other than the UK, visa applications procedures for that country will apply and application must be made from the home country of the applicant.

Career prospects

This course develops your ability to design products with significant engineering or technological content to optimise solutions for specific consumer and professional markets and develop products which delight end users.

It is designed to prepare you for leadership and decision-making positions within product design agencies, manufacturing companies, design consultancies, research and development departments, research institutions and government bodies. Specific careers might include acting as a design team leader, design project manager, design researcher and design policy maker. You may even decide to develop your own business.

Professional enhancement is central to our ethos which is why we encourage collaboration with industry practitioners and work on ‘live’ project briefs. In addition to this, students undertake a compulsory 10-credit module accredited by the Chartered Management Institute which upon successful completion provides them with an internationally recognised certificate of qualification. Upon completion of the final major project the students also take part in a degree show.

Our Talent Team is on hand to offer tailored career and enterprise support if you wish to gain employment or take advantage of professional practice opportunities within course specific industries. It provides specialist careers information, advice and guidance to all our students from their first year through to final year and beyond graduation, helping them achieve their desired career outcome. Our dedicated enterprise officers also offer valuable assistance on how to begin as a freelancer/entrepreneur.

Application deadline

31 August 2021, 09 January 2022

Tuition fees

Students living in United States
(international fees)

£ 16,600per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Coventry University

  • University League Table

    54th

  • Campus address

    Coventry University, Priory Street, Coventry, Warwickshire, CV1 5FB, England

Typically more than 13,000 non-UK students study at the university's UK campuses each year, with over 18,000 more studying in partner institutions worldwide.
A variety of pre-sessional English courses are available to help students prepare before starting their course. Additional costs apply.
PhD and MRes students can apply for financial support towards a project or placement via the international experience scheme (subject to availability).

Subject rankings

  • Subject ranking

    21st out of 86 2

  • Entry standards

    / Max 239
    127 57%

    52nd

    7
  • Graduate prospects

    / Max 100
    74 74%

    17th

  • Student satisfaction

    / Max 5
    4.07 81%

    45th

    6

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