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  • Postgraduate courses
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Course options

  • Qualification

    MA - Master of Arts

  • Location

    Leeds, Main

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    1 Year

Course summary

This course will provide you with an in-depth understanding of the promotional media and communication industries and their role in social, cultural and economic life. You’ll closely examine the social impacts of promotional communication on areas as diverse as journalism, the music industry and political communication. Promotion has become a fundamental activity in modern society. From the marketing of goods and products to raising funds for a local hospice, promotional culture is everywhere, spanning distinctive yet intertwined areas such as public relations, marketing communication, advertising, branding and others. But how does promotional communication shape the way we understand the world? Rather than learning promotional communication practices, you’ll critically analyse them and their influence within society from different perspectives. Throughout the course, you’ll critically examine the ethics of those who play a role in shaping the culture of promotion activities such as PR, marketing communication and branding. Please refer to the application deadlines. FacilitiesYou'll also have access to Helix, the University's learning innovation hub for students, staff, and the local community. Located in the heart of campus, Helix offers cutting-edge digital provision, including immersive technologies, multimedia production studios, as well as a physical makerspace. You'll be able to bring your own initiatives and ideas to life through collaboration, creation and innovation.

Tuition fees

Students living in United States
(International fees)

£ 27,250per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Leeds

University of Leeds

  • University League Table

    21st

  • Campus address

    University of Leeds, Woodhouse Lane, Leeds, Leeds, LS2 9JT, England

A global community with staff and students from over 130 countries, providing opportunities to meet and work with people from around the world.
The University of Leeds continually invests in its campus, from new labs and lecture theatres to one of the most impressive libraries in the UK.
The University of Leeds has been welcoming international students for over 100 years, so you can be sure of experienced help throughout your time at Leeds.

Subject rankings

  • Subject ranking

    8th out of 92 2

    6th out of 85 3

  • Entry standards

    / Max 200
    154 77%

    8th

  • Graduate prospects

    / Max 100
    85.0 85%

    6th

    1
  • Student satisfaction

    / Max 4
    2.93 73%

    84th

    28
  • Entry standards

    / Max 210
    150 71%

    15th

  • Graduate prospects

    / Max 100
    84.0 84%

    4th

    17
  • Student satisfaction

    / Max 4
    2.83 71%

    83rd

    2

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