Close icon

Personalise what you see on this page.

Choose from the options below. We'll show you information based on your current location as default.

I'M FROM

  • United States
Please select so we can show the most relevant content.

LIVING IN

  • United States
Please select so we can show the most relevant content.

LOOKING FOR

  • Undergraduate courses
Please select so we can show the most relevant content.
Viewing as a student from United States living in United States interested in Undergraduate courses

Retail Marketing BA (Hons)

University of Stirling

Add to favourites
University of Stirling
UCAS CODE: N550

Course options

7 options available

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    University of Stirling

  • Study mode

    Full time

  • Start date

    SEP

  • Duration

    3 Years

Course summary

Shopping is changing. Consumers no longer differentiate between shopping online or visiting the shops on the high street or the shopping centre. The industry has been responding to change for years and recently it has had to respond to the global Covid-19 pandemic. Retailers are having to adapt to a new competitive reality. Actions by governments and the consumer response to the Covid-19 crisis has required retailers to alter how they operate, resulting in a different retail experience.Our Retail Marketing course provides a solid grounding in the principles of retail business, including store operations, marketing and consumer behaviour. You’ll have the opportunity to develop an understanding of human resource management, international business, logistics and merchandising. Our staff are high-profile academics with excellent international reputations, and our teaching reflects the very latest research and industry thinking. You’ll also benefit from our extensive contacts with leading retailers, which open the door to invaluable field trips and guest lectures.The challenges of the rapidly-evolving retail sector mean companies covet skilled, knowledgeable managers who can put theory into practice. With a Retail Marketing degree from the University of Stirling, you could be the difference they’re looking for.

Tuition fees

Students living in United States
(International fees)

£ 17,200per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Stirling

University of Stirling

  • University League Table

    53rd

  • Campus address

    University of Stirling, University of Stirling ,Stirling, Stirling, Stirling, FK9 4LA, Scotland

VIEW PROFILE

Subject rankings

  • Subject ranking

    Marketing

    21st out of 87 1

  • Entry standards

    / Max 204
    180 88%

    4th

  • Graduate prospects

    / Max 100
    82.0 82%

    26th

    22

  • Student satisfaction

    / Max 4
    2.98 74%

    64th

    43

Suggested courses

Royal Holloway, University of London
SIMILAR RANKING

Management with Marketing (Year in Business) BSc (Hons)

Royal Holloway, University of London

Marketing league table

20
University of Bath
MOST VIEWED

Management with Marketing with work placement BSc (Hons)

University of Bath

University league table

8

Is this page useful?

Yes No

Sorry about that...

HOW CAN WE IMPROVE IT?

SUBMIT

Thanks for your feedback!