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Course options

  • Qualification

    MSc - Master of Science

  • Location

    Loughborough University (London Campus)

  • Study mode

    Full time

  • Start date

    OCT-21

  • Duration

    1 year

Course summary

OVERVIEW

Our Sport Marketing MSc programme will provide you with a robust understanding of the key principles of marketing, whilst delivering the latest best-practice from industry so that you can compete as a marketer in the fast-paced and ever-evolving sport business sector.

This Sport Marketing master's programme has been designed to give you a comprehensive understanding of the latest sport marketing and business management techniques, providing you with the skills needed to address associated challenges in the most effective way.

You will discover how to create successful sport marketing strategies using market research, targeted marketing techniques and marketing communications knowledge, as well as project management and campaign monitoring skills. Alongside teaching of sports marketing theory and practice, as part of your Sport Marketing MSc you will gain hands-on experience of project planning and industry collaboration, through practical modules such as the Collaborative Project.

Together the faculty will introduce you to the latest research driving the sport marketing, digital and media environment, and other related areas.

The Institute for Sport Business is proud to partner with a number of London-based leaders in sport, including World Rugby, BT Sport, CSM Strategic, West Ham United Foundation, Sport England, and Chelsea Football Club. Being surrounded by inspiring leaders of sport will enable you to experience marketing in various different contexts and gain first-hand perspectives of effective marketing techniques from top leaders in the field.

If you are looking for a marketing and communications role within the sport sector, then this Sport Marketing master's programme is for you.

YOUR FUTURE CAREER

The careers and employability support on offer at Loughborough University London and has been carefully designed to give you the best possible chance of securing your dream role.

Graduating from this programme will provide you with job opportunities in brand management, marketing communications, social media marketing, sponsorship account management, and digital marketing. Graduates will also have the opportunity to enhance their knowledge and career prospects further by undertaking a PhD programme.

Application deadline

06 September 2021

Tuition fees

Students living in United States
(international fees)

£ 26,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Loughborough University

  • University League Table

    6th

  • Campus address

    Loughborough University, Loughborough, Leicestershire, LE11 3TU, England

The university's two campuses are located in different parts of the UK and near to airports making it easier to explore more of Europe.
The university is home to over 21,500 students and staff from more than 130 different countries.
Loughborough University has been in the Complete University Guide’s top 10 for five years in a row.

Subject rankings

  • Subject ranking

    6th out of 84 2

  • Entry standards

    / Max 203
    154 77%

    13th

    6
  • Graduate prospects

    / Max 100
    84 84%

    4th

  • Student satisfaction

    / Max 5
    4.23 85%

    25th

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