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Sport, Media and Culture with a Year in Industry - BA

Swansea University

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Course options

  • Qualification

    Bachelor of Arts - BA

  • Location

    Singleton Park Campus

  • Study mode

    Full time

  • Start date

    21-SEP-26

  • Duration

    4 Years

Course summary

Our Sport, Media and Culture, BA (Hons) degree programme equips you with the skills for a future career as a professional sports content creator and communicator across the contemporary sports mediascape. This highly practical course allows you to study subjects such as sports journalism, sports commentary, and sports promotion. Through the study of theoretical constructs such as fandom, sports journalism, national identity and sports narratives, students will see how our abiding interest in sport has shaped how we view the world. Students will always develop a robust understanding of the contemporary sports mediascape.Changes in how we consume sport means that the traditional legacy media model (newspapers, TV broadcasts, radio) has been hugely interrupted, with many sports organisations now opting to communicate directly with fans. Simply knowing how to write a match report or interview the triumphant winner and the beaten rival is no longer enough.Anticipated career outcomes range from: Sports Journalist, Sports Broadcaster, Media Relations SpecialistSports Social Media Manager, Sports Event Coordinator, Sports Public Relations Manager, Sports Marketing SpecialistSports Analyst/Commentator

Tuition fees

Students living in United States
(International fees)

£ 17,500per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

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University information

Swansea University

Swansea University

  • University League Table

    40th

  • Campus address

    Swansea University, Singleton Park, Swansea, Swansea, SA2 8PP, Wales

Swansea offers an outstanding study experience across two beachside campuses, with a community of 4,800+ undergraduates and postgraduates from 100+ countries.
Swansea's dedicated international recruitment, admissions and student support teams will help to guide you from application to arrival and beyond.
Ranked 40th in the UK (Complete University Guide 2026), Swansea University offers an exceptional education combined with an unforgettable student experience.

Subject rankings

  • Subject ranking

    26th out of 92 6

    9th out of 85 6

  • Entry standards

    / Max 200
    124 62%

    40th

  • Graduate prospects

    / Max 100
    68.0 68%

    40th

    26
  • Student satisfaction

    / Max 4
    3.32 83%

    3rd

    5
  • Entry standards

    / Max 210
    132 63%

    35th

  • Graduate prospects

    / Max 100
    83.0 83%

    6th

    20
  • Student satisfaction

    / Max 4
    3.36 84%

    9th

    12

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