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- Aston University
- Strategic Digital Marketing MSc
Course options
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Qualification
MSc - Master of Science
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Location
Aston University
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Study mode
Full time
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Start date
01-SEP-25
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Duration
1 year
Course summary
This contemporary course will equip you with the creative and strategic skills needed to work in digital marketing. The emergence of the circular economy and digital transformation has led to the creation of significant career opportunities worldwide ranging from small business to larger enterprise level. The dual qualification from Aston Business School and the Digital Marketing Institute offers significant added value to students who aspire to become digital professionals and transformational leaders of the future.
Learning, teaching and assessment
This course will provide you with an excellent learning experience that draws on the research and consultancy of Aston University academic staff, utilising the University’s links with business, professional and public sector organisations. It offers you the opportunity to enhance your employability by developing life-long learning and personal development skills.
Our innovative virtual learning environment, Blackboard, will support and enhance your learning experience. This online platform has a wealth of resources to help you make the most of your course such as lecture slides and other study materials. Aston University also has extensive physical and virtual library resources with access to leading textbooks, academic journals, business, and marketing databases. It also leading practitioner resources such as The Economist and Financial Times with full access to their current and previously published articles.
A variety of assessment methods, including exams, coursework, and practical sessions are designed to test your understanding of key topics. Every assessment is designed to combine leading theoretical and practical aspects of digital marketing.
Career Prospects
This course will develop the specialist skills and knowledge in digital marketing to enhance your personal career development the needs of future employers.
The dual award will enhance your career prospects across a wide variety of industries in the private, public, and not-for-profit sectors. There are significant employment opportunities in the UK, international, and global labour markets. If you choose to start up your own enterprise, or are already involved in an expanding small business, this postgraduate programme will enable you enhance the digital marketing strategies and drive business growth.
Modules
Tuition fees
- United States
- Afghanistan
- Albania
- Algeria
- Andorra
- Angola
- Antigua & Barbuda
- Argentina
- Armenia
- Australia
- Austria
- Azerbaijan
- Bahamas
- Bahrain
- Bangladesh
- Barbados
- Belarus
- Belgium
- Belize
- Benin
- Bhutan
- Bolivia
- Bosnia and Herzegovina
- Botswana
- Brazil
- Brunei
- Bulgaria
- Burkina Faso
- Burma
- Burundi
- Cabo Verde
- Cambodia
- Cameroon
- Canada
- Central African Republic
- Chad
- Chile
- China
- Colombia
- Comoros
- Congo
- Congo (Democratic Republic)
- Costa Rica
- Croatia
- Cuba
- Curacao
- Cyprus
- Czech Republic
- Denmark
- Djibouti
- Dominica
- Dominican Republic
- East Timor
- Ecuador
- Egypt
- El Salvador
- England
- Equatorial Guinea
- Eritrea
- Estonia
- Ethiopia
- Fiji
- Finland
- France
- Gabon
- Gambia
- Georgia
- Germany
- Ghana
- Greece
- Grenada
- Guatemala
- Guinea
- Guinea-Bissau
- Guyana
- Haiti
- Honduras
- Hong Kong
- Hungary
- Iceland
- India
- Indonesia
- Iran
- Iraq
- Israel
- Italy
- Ivory Coast
- Jamaica
- Japan
- Jordan
- Kazakhstan
- Kenya
- Kiribati
- Korea DPR (North Korea)
- Kosovo
- Kuwait
- Kyrgyzstan
- Laos
- Latvia
- Lebanon
- Lesotho
- Liberia
- Libya
- Liechtenstein
- Lithuania
- Luxembourg
- Macedonia
- Madagascar
- Malawi
- Malaysia
- Maldives
- Mali
- Malta
- Marshall Islands
- Mauritania
- Mauritius
- Mexico
- Micronesia
- Moldova
- Monaco
- Mongolia
- Montenegro
- Morocco
- Mozambique
- Namibia
- Nauru
- Nepal
- Netherlands
- New Zealand
- Nicaragua
- Niger
- Nigeria
- Northern Ireland
- Norway
- Oman
- Pakistan
- Palau
- Palestinian Authority
- Panama
- Papua New Guinea
- Paraguay
- Peru
- Philippines
- Poland
- Portugal
- Puerto Rico
- Qatar
- Republic of Ireland
- Romania
- Russia
- Rwanda
- San Marino
- Sao Tome and Principe
- Saudi Arabia
- Scotland
- Senegal
- Serbia
- Seychelles
- Sierra Leone
- Singapore
- Slovakia
- Slovenia
- Solomon Islands
- Somalia
- South Africa
- South Korea
- South Sudan
- Spain
- Sri Lanka
- St Vincent
- St. Kitts & Nevis
- St. Lucia
- Sudan
- Suriname
- Swaziland
- Sweden
- Switzerland
- Syria
- Taiwan
- Tajikistan
- Tanzania
- Thailand
- Togo
- Tonga
- Trinidad & Tobago
- Tunisia
- Turkey
- Turkmenistan
- Tuvalu
- UAE
- Uganda
- Ukraine
- United Kingdom
- Uruguay
- Uzbekistan
- Vanuatu
- Vatican City
- Venezuela
- Vietnam
- Wales
- Western Samoa
- Yemen
- Zambia
- Zimbabwe
£ 23,500per year
Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.
University information
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University League Table
39th
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Campus address
Aston University, Aston Triangle, Birmingham, Birmingham, B4 7ET, England
Subject rankings
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Subject ranking
31st out of 122 2
19th out of 87 3
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Entry standards
/ Max 221134 61%43rd
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Graduate prospects
/ Max 10079.0 79%27th
11 -
Student satisfaction
/ Max 43.00 75%85th
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Entry standards
/ Max 204135 66%26th
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Graduate prospects
/ Max 10085.0 85%17th
7 -
Student satisfaction
/ Max 42.99 75%57th
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