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Strategic Marketing, MA

University of Greenwich

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University of Greenwich

Course options

2 options available

  • Qualification

    MA - Master of Arts

  • Location

    University of Greenwich (Greenwich Campus)

  • Study mode

    Full time

  • Start date

    23-SEP-22, 16-JAN-23

  • Duration

    1 year

Course summary

The Master's in Strategic Marketing is designed for graduates and qualified managers to learn about the latest developments and practices in strategic marketing. It will suit those looking to enter a career in marketing consultancy or pursue management careers in marketing. The course will advance your marketing skills and prepare you for the competitive challenges of the global marketplace. You'll gain a comprehensive understanding of marketing strategy, market research, digital marketing, brand management and global marketing, plus the skills to manage the relationship between an organisation and its customers. We also invite guest lecturers from influential organisations within the industry, such as EQUA, Visit Britain and Public Health England.

Graduates of this degree are currently working as consultants and as marketing and marketing communications managers for companies such as PricewaterhouseCoopers (PwC), Co-op Group, Italian automotive technology manufacturer Magneti Marelli and Norwegian food products manufacturer Mills DA, as well as various private companies, non-profits and government organisations around the world.

Tuition fees

Students living in United States
(international fees)

£ 16,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Greenwich

University of Greenwich

  • University League Table

    92nd

  • Campus address

    University of Greenwich, Old Royal Naval College, Park Row, Greenwich, SE10 9LS, England

VIEW PROFILE
The university has 8,164 international students from over 120 countries studying on its UK campuses.
The university works with 25 overseas partner organisations.
Courses include a variety of industry-focused placement programmes at both undergraduate and postgraduate level.

Subject rankings

  • Subject ranking

    Marketing

    57th out of 92 12

  • Entry standards

    / Max 200
    117 61%

    40th

    3

  • Graduate prospects

    / Max 100
    75.0 75%

    30th

    8

  • Student satisfaction

    / Max 5
    3.87 77%

    70th

    23

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