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Course options

  • Qualification

    MSc - Master of Science

  • Location

    Stag Hill

  • Study mode

    Full time

  • Start date

    OCT-21

  • Duration

    1 year

Course summary

Why choose this course

Creative, client-facing, analytical, practical or more: whatever marketing specialism you aspire to, our MSc Strategic Marketing can help you get there.

This course has a distinctive strategic, digital and analytical focus, combining subject-specific marketing knowledge and digital marketing skills with hands-on, practical marketing experience.

You will gain comprehensive strategic, digital marketing and social media knowledge and skills, which will give you advanced understanding of contemporary marketing principles. Digital and strategic marketing skills are vital for marketing in a data-driven world, and this course will give you the knowledge and skills you need to be an asset for future employers.

What you will study

At Surrey Business School, we emphasise innovation and leadership, and provide an in-depth and hands-on approach to teaching. We’ll bring out your creativity and problem-solving abilities and develop your skills as a successful, contemporary marketer.

We’ll teach you the ‘ins’ and ‘outs’ of marketing strategies, processes and techniques. You’ll also learn about communication and customer-facing functions.

You’ll study a range of core concepts from other management disciplines including innovation management. You can tailor our course to suit your career aspirations by choosing from a variety of optional modules, covering different topics such as global strategy, marketing analytics and more. Depending on the pathway that you choose to follow, you will have the chance to complete either a dissertation as a final project, study abroad or spend time working in industry.

Careers and graduate prospects

We offer careers information, advice and guidance to all students whilst studying with us, which is extended to our alumni for three years after leaving the University.

Some of our graduates have embarked on careers in the following roles:

  • Marketing manager
  • Digital marketing manager
  • Marketing and brand strategist
  • Brand and product manager
  • Content marketing manager
  • Management consultant.

Application deadline

22 July 2021

Tuition fees

Students living in United States
(international fees)

£ 20,200per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

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University of Surrey

  • University League Table

    35th

  • Campus address

    University of Surrey, Guildford, Surrey, GU2 7XH, England

The University of Surrey has over 140 nationalities in its international community.
35% of the university’s student population is from outside the UK.
Surrey has over 90 university partners across the globe.

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