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Strategic Marketing MSc

University of Sussex

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University of Sussex

Course options

  • Qualification

    MSc - Master of Science

  • Location

    University of Sussex

  • Study mode

    Full time

  • Start date

    14-SEP-26

  • Duration

    1 Year

Course summary

CIM-accredited Strategic Marketing MSc will prepare you to drive competitive marketing strategies. You'll learn innovative, evidence-based techniques. We'll also teach you sustainable practices that can be used to foster business growth.You’ll join a Business School of leading academics who are shaping policy and practice. Our culture of research excellence includes expertise in areas such as brand authenticity, AI in marketing and technological innovation. We also have established industry connections, state-of-the-art facilities and enhanced careers support.By studying at Sussex, you will:explore theories, concepts, models and techniques to develop marketing in a global environmentgain insights into the world of marketing, including ethical and social perspectivesstudy core areas including marketing strategy, market research, brand management and buyer behaviourdevelop essential skills to measure success and improve decision-making through advanced marketing analyticslearn how to navigate the challenges of socially responsible marketing decisionsunderstand the role of marketing in influencing sustainable behaviour.When you graduate, you’ll be ready to innovate within global organisations. Or you could launch your own company. You could also work in areas ranging from advertising and digital marketing, to brand management and market research.AccreditationYou’ll join the EQUIS and AMBA-accredited University of Sussex Business School.

Application deadline

10/08/2026

Tuition fees

Students living in United States
(International fees)

£ 26,250per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Sussex

University of Sussex

University of Sussex

  • University League Table

    43rd

  • Campus address

    University of Sussex, Sussex House, Falmer, Brighton, United Kingdom, BN1 9RH, United Kingdom

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The city of Brighton & Hove is world famous for its openness and inclusivity. The city is only 1 hour from London and 30 minutes from Gatwick airport.
World-leading development courses and highly regarded business programmes, with research expertise in sustainability, innovation, and artificial intelligence.
A university with an international reputation, Sussex welcomes students to its friendly community of academics and students of over 150 nationalities.

Subject rankings

  • Subject ranking

    Marketing

    17th out of 90

  • Entry standards

    / Max 211
    127 60%

    35th

  • Graduate prospects

    / Max 100
    87.0 87%

    11th

    4

  • Student satisfaction

    / Max 4
    3.05 76%

    55th

    18

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