Guide to Studying Fashion

What is Fashion?

  • Fashion is a popular style or practice, especially in clothing, footwear, accessories, makeup, body piercing, or furniture. Fashion is a distinctive and often habitual trend in the style in which a person dresses.
  • It is the prevailing styles in behaviour and the newest creations of textile designers. It generally means clothing, including the study of it. Aspects of fashion can be feminine, masculine, or androgynous.

Why study Fashion?

  • Have you always loved to design and create? Are you driven to get or do what you want? Are you prepared to work through nights to make something special? If you answer yes to all three, consider fashion.
  • Simply liking going clothes shopping won't prepare you properly for a fashion course. You need to be prepared to think analytically about clothes, study their history, and follow trends with an eager eye.
  • Have a practice with the scissors and sewing machine at home. This is a degree that needs a certain amount of natural talent. If you keep sewing your fingers together, consider a different path.
  • Fashion is a career that is very tough to progress in – but if you do, the rewards, money and satisfaction might be higher than in almost any other area.
  • As might be expected, a very limited amount of time in fashion degrees are spent in taught classes. There is a lot of permitted creative freedom, which if you like working independently, could be right up your street.

Coursework, Assessment and Exams

  • Courses are assessed via a variety of ways. Teaching methods include studio work, one-to-one and group tutorials, lectures, practical skills, workshops and store visits. Assessment methods include criticals, portfolio reviews, essays, projects and company presentations.

What degree can I get? 

  • BA Fashion Marketing
  • BA Fashion with Journalism
  • BA Fashion Technology
  • BA Fashion

What qualifications do I need?

  • Grade requirements depend on the uni. Often a portfolio of work or an Art Foundation course are required.
  • Always confirm the entry requirements for the particular university/course you are interested in.

Use our Course Chooser to search through Fashion courses.

What are the postgraduate opportunities?

  • There is an exciting range of taught MAs and research degrees at postgraduate level.
  • Examples include straight MAs in Fashion, as well as masters in Creative Patterns, Creative Entrepreneurship, Textiles, Knitwear, Menswear, Fashion Management and Marketing, and Fashion Media Production.

What are the job opportunities?

  • Fashion degrees teach students transferable skills, such as presentation, research and communication, as well as how to be creative with raw materials, and how to succeed in a competitive environment.
  • Particular job roles, as well as fashion designer, include retail buying, management, and merchandising, textile technology, event management, fashion journalism, and PR.
  • Numerous companies offer graduate schemes in this subject, including BHS.