University Subject Tables 2019
Marketing is the art of publicising and communicating the value of a particular product or service. It is therefore intrinsic to the idea of business, and business is one of the main drivers of a country's economy. This table includes Advertising and Sponsorship.
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Marketing – Scotland
The average UCAS tariff score of new students entering the university.Read more
A guide to how satisfied students are with the quality of teaching they receive.
Maximum score: 5.00Read more
A measure of the quality of the research undertaken in the university.
Maximum score: 4.00Read more
A guide to the employability of graduates on completion of their courses at the university.
Maximum score: 100Read more
The total score calculated by our independent and trusted methodology.
Maximum score: 100.0Read more
|40th||31||Glasgow Caledonian||185||3.81||2.29||50||88.6||Profile Courses|
|64th||10||West of Scotland||140||3.88||2.28||48||85.6||Profile Courses|
This table was revised on 24 May 2018 and includes corrections and omissions reported to us by universities after publication in April. The rankings of some institutions have changed as a result.
Read University and Subject League Table Methodology to find where the data comes from, how the tables are compiled, and explanations of the measures used.
The following institutions have courses in this subject but insufficient data to be included in the ranking: Abertay, Bolton, Brunel, Buckingham, Cardiff, Dundee, Newman, Northumbria, Plymouth Marjon, Staffordshire, Swansea, Wrexham Glyndŵr, York and York St John.
The maximum scores for the measures shown are as follows:
- Entry Standards: No maximum
- Student Satisfaction: 5.00
- Research Quality: 4.00
- Graduate Prospects: 100
- Overall Score: 100.0
All measures used to compile the tables are available on the full table.